Blog Search Tags - eCommerce

Category List

Tag Cloud

Inbound Marketing College Retention Market Intelligence Business Development Digital Marketing Data-Driven Marketing Direct Response Marketing Product Generation Z Target Marketing Direct Response Student Recruiting Campaign Customer Retention Email Marketing Offer Development Direct Marketing Lead Generation Personas Blog Marketing Connection eCommerce Product Development Adult Students Millennial Marketing Student Satisfaction Adult Student Recruitment Marketing Planning Predictive Modeling Webinar PPC Ads Sales Marketing Analytics Marketing Technology Marketing Tools Enrollment Management Marketing Collateral Retailing New Program Development Demand Generation Student Success CMO Internet Marketing Search Engine Marketing Direct Mail Video Marketing Sales Management CRM Profits B2B Marketing DR Radio paid media Broadcast Direct Response Social Media Marketing influencer marketing DWS Associates Marketing Student Acquisition Marketing Assessment Campaign Planning Selling Market Testing Advertising Content Marketing Lifelong Learning Marketing Promotions Marketing Channels Adtech A/B Testing Martech Sales Pipeline Telemarketing Marketing Strategy Data Analytics eCommerce Market Planning Marcom Revenue Process Mapping Call Center Web Forms Cataloging Mystery Shopper Audit Creative Social Media Post-traditional Students Mobile Marketing Thank you page Adult Student Retention Market Segmentation Consumer Catalogs Affiliate Marketing Higher Education Product Development SMS Text Market Opportunity Assessment Merchandising SEM Gen Z Online Marketing Website Design Catalog Marketing Key Metrics On Demand Marketing Market Analysis Targeting & Segmentation Dave Freeman Customer Service Market Research Customer Acquisition Marketing Management Direct Response Email Competitive Analysis Media Buying Student Nurturing Assessments Lead Nurturing Student Enrollments Event Marketing Nurturing Target Market Multi Channel Marketing Social Media Market Planning Process Marketing Research Setting Goals Student Recruitment Strategic Market Planning retail earned media Personalization Student Retention Email Higher Education Marketing Marketing B2C Marketing Customer Acquistion Content Markteing Marketing Automation Marketing Media Outsourcing Database Marketing College Recruitment Segmentation Strategic Planning Marketing Communications Retail Marketing Marketing Audit Podcast Business Catalogs Differentiation Lead Management Integrated Marketing Communications Omni Channel Marketing Adwords Competitive Intelligence

Blog Search

Amazon's "Try Before You Buy"

Amazon’s “Try Before You Buy” might be more appropriately named “Try Before You Die”…Because for any other etailer, cataloger, retailer or eCommerce company, it would be the proverbial kiss of death, and it could be the kiss of death for Amazon’s apparel …
Amazon's "Try Before You Buy" might be more appropriately named "Try Before You Die"... Ever hear that old one "Don't try this at home?" Well, unless your name is Amazon don't… https://www.dwsassociates.com/blog/2018/05/try-you-buy/

Amazon Losing Billions - You Should Be Scared

Amazon is losing billions from its retail business and rivals should be scared. Amazon clearly doesn't care about making money from its retail business. Lookout everyone else and not just their competitors in the retail industry.
Amazon Losing Billions - You & Their Competitors Should Be Scared Breaking News: The Street (05/02/2018) "Amazon is losing billions from its retail business and rivals… https://www.dwsassociates.com/blog/2018/05/amazon-losing-billions-you-should-be-scared-2/

You Can't Make It Up In Volume

The three killers of any direct marketing / eCommerce business....returns, shipping costs, discounting. Taken to extremes any of these or any combination of them can close your doors. Amazon is dealing with all three and has chosen to raise membership f…
Amazon losing billions from their retail business and they raise Prime Membership fees. In the news, Amazon is losing billions from its retail business and rivals should be… https://www.dwsassociates.com/blog/2018/04/you-cant-make-it-volume/

How Direct Makes Digital Better

Digital is a new channel and it's the ultimate direct response marketing channel.
I have yet to figure out why people automatically regard direct marketing as mail order when we as direct marketers have used a range of media (channels) from mail to… https://www.dwsassociates.com/blog/2018/01/age-digital-direct-marketing-ecommerce/

The hidden cost of selling direct – the returns game

The downside of selling direct to the consumer via eCommmerce and dealing with the costs of customer returns.
Welcome to the returns game…one of the major costs of selling direct to the end user/consumer. All eCommerce companies and retailers wanting to sell direct, need to keep… https://www.dwsassociates.com/blog/2018/01/hidden-cost-selling-direct-returns-game/

The Amazon Effect...Are You Ready?

The Amazon Effect - Goes Far Beyond Retail...Are you and your business ready?
Unless you've been living under a rock, you are well aware of the impact that Amazon has had on the retail industry. But, the "Amazon Effect" goes far beyond the retail… https://www.dwsassociates.com/blog/2017/07/amazon-effectare-you-ready/

Retail is Not Dead!

Retail is anything but dead and people need to understand what is happening and if they are a retailer what they need to do to grow and survive.
Retail is not dead! You betcha as they say in Minnesota. The retail store is not dead by any stretch of the imagination and even though this article pushes digital integration… https://www.dwsassociates.com/blog/2017/04/retail-not-dead/

The Drones Are Coming!

The drones are coming! If they aren’t, the hype surrounding their impact on consumer marketing and package delivery certainly is. At least this is what Amazon, Wal-Mart and now Google would like us to believe. In fact, Google is predicting that drone …
The drones are coming! If they aren’t, the hype surrounding their impact on consumer marketing and package delivery certainly is. At least this is what Amazon, Wal-Mart and now… https://www.dwsassociates.com/blog/2016/01/drones-are-comming/

Black Friday - Cyber Monday - Trends

Black Friday, the day after Thanksgiving…shopping, football and recovering from too much food…and most important, to retailers and online merchants, the day that signified the beginning of the most profitable period on the retail selling calendar.
Black Friday, the day after Thanksgiving…shopping, football and recovering from too much food…and most important, to retailers and online merchants, the day that signified the… https://www.dwsassociates.com/blog/2015/11/black-friday-cyber-monday-trends/

Category List

Tag List

Tag Cloud

Archive

2014

2016

2017

2018

2019