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Influencer Marketing: More Confusion Over Simple Concept

I hate new names for old concepts. It’s confusing. It’s often times deceptive, immoral and unethical. That said, let’s chat about “influencer marketing” because it’s a simple, effective concept once you get past all of the confusing B.S. that’s being w…
I hate new names for old concepts. It’s confusing. It’s often times deceptive, immoral and unethical. That said, let’s chat about “influencer marketing” because it’s a… https://www.dwsassociates.com/blog/2017/01/influencer-marketing-more-confusion-over-simple-concept/

10+ Reasons Why Most College Marketing/Enrollment Plans Fail & How to Avoid Them

Why do most college marketing/enrollment plans fail? And, more importantly, how do you avoid these very common mistakes and develop a more effective plan? Read on to learn of the top reasons for failure and how to avoid them!
NOTE: Check out our free self-assessment quizzes at the end of the article. Why do most college marketing/enrollment plans fail? And, more importantly, how do you avoid… https://www.dwsassociates.com/blog/2017/01/10-reasons-why-most-college-marketingenrollment-plans-fail-how-avoid-them/

The Details Are in the Plans

The details are in the plans - the strategic plans and the go-to-market plans. But many stay away from plans because they think they prevent them from responding to opportunities that come up. Wrong!
The details are in the plans. But many are opting out of plans because "...it prevents us from responding to opportunities that pop up..." Wrong! Strategic Plans Are Not… https://www.dwsassociates.com/blog/2016/09/details-are-plans/

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Influencer Marketing: More Confusion Over Simple Concept

10+ Reasons Why Most College Marketing/Enrollment Plans Fail & How to Avoid Them

The Details Are in the Plans