White Paper - Marketing Planning 101 - Do You Need a Marketing Plan?

The answer to this question is,"Yes, you do...without a doubt if you intend to grow long term and be around in 3 to 5 years or longer."  A lot of people feel that marketing planning is passe.  We're moving too fast in our digital world and we don't need to plan, we need to act.  Well without a road map on how you plan to get there and stay there, you are doomed to fail. 

This white paper outlines the practices, processes and steps of developing a coherent marketing plan and it includes a template for what a proper marketing plan should look like.  

Please complete the form below to receive your white paper.  An email with a download link will be mailed to you immediately.  (Please provide work email or non generic email address.  Only the asterisk (*) are required.)

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Areas of Interest	B2B Marketing  B2C Marketing  Higher Education Marketing  Retail, eCommerce, Catalog Marketing
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