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College Recruitment Competitive Analysis Student Recruitment Outsourcing SMS Text Segmentation Selling Media Buying Marketing Audit Marketing Planning Market Testing Dave Freeman eCommerce Product Development Marketing Tools Target Marketing Inbound Marketing Direct Response Marketing Product Marketing Collateral Student Enrollments Consumer Catalogs Customer Service Website Design Sales Pipeline Student Success Demand Generation DR Radio Market Opportunity Assessment Direct Response CMO Email Marketing Adult Student Recruitment Targeting & Segmentation Post-traditional Students eCommerce Student Satisfaction Adtech influencer marketing Martech Marketing Communications paid media Differentiation Creative Business Development Online Marketing Social Media Web Forms Higher Education Marketing Cataloging Offer Development Customer Acquisition Business Catalogs Direct Marketing Market Analysis Market Planning Process Sales Retail Marketing Gen Z Direct Response Email Nurturing Market Segmentation Key Metrics Generation Z Student Nurturing Millennial Marketing New Program Development Video Marketing Setting Goals Sales Management Marketing Media Marketing Promotions B2B Marketing Assessments Broadcast Direct Response Market Planning Call Center Event Marketing Social Media Marketing Marketing Research Marketing Strategy Customer Acquistion Higher Education Product Development Process Mapping Student Recruiting Campaign Direct Mail Multi Channel Marketing Omni Channel Marketing Catalog Marketing Customer Retention Marketing Analytics Personas B2C Marketing Email Target Market Advertising Marketing Technology Student Retention Social Media CRM Lead Nurturing Adult Students Marketing Connection Blog Market Research Market Intelligence Profits Integrated Marketing Communications Predictive Modeling Enrollment Management Marketing Channels College Retention Marketing Mobile Marketing Revenue retail Lead Generation DWS Associates Marketing Lifelong Learning Thank you page Content Markteing Strategic Market Planning Database Marketing Telemarketing Podcast Marketing Assessment Lead Management Adwords On Demand Marketing Search Engine Marketing Campaign Planning Retailing Competitive Intelligence A/B Testing Personalization Mystery Shopper Audit Adult Student Retention SEM Data Analytics Marketing Management Merchandising Marcom Internet Marketing Data-Driven Marketing Webinar Digital Marketing earned media Student Acquisition Marketing Automation PPC Ads Strategic Planning Content Marketing Affiliate Marketing

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Adult Students: Thoughts on the Chronicle's Report

Are you seriously trying to recruit adults? And before you answer that question, write down on a piece of paper the services you offer adults that are based on their unique… https://www.dwsassociates.com/blog/2018/03/adult-students-thoughts-chronicles-report/

Early Results: Adult Student Recruitment Effectiveness Part II of II

(NOTE: The Adult Student Recruitment Effectiveness Self-Assessment is 19 statements in length, and takes less than 10 minutes to complete. And you can receive a free, no… https://www.dwsassociates.com/blog/2017/08/early-results-adult-student-recruitment-effectiveness-part-ii-ii/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/04/webinar-7-proven-techniques-increasing-adult-student-enrollments/

Adult Students: Are You Serious or Just Screwing Around?

Just so we’re all on the same page, let me start off with these two excerpts. Once a minority, today “non-traditional” students far outnumber the 18-to-22-year-olds… https://www.dwsassociates.com/blog/2017/04/adult-students-are-you-serious-or-just-screwing-around/