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Student Enrollments Data-Driven Marketing Dave Freeman Marketing Promotions Personalization Marketing Webinar eCommerce Product Development Marketing Collateral B2B Marketing Higher Education Marketing Email Marketing Broadcast Direct Response Thank you page Catalog Marketing Merchandising Offer Development Blog CRM Podcast Digital Marketing Marketing Research Marketing Assessment Demand Generation Setting Goals Consumer Catalogs Generation Z Marketing Tools Call Center Personas Marketing Media Lead Generation Marketing Channels Target Marketing Cataloging Marketing Automation Direct Response Email Student Recruiting Campaign Sales Pipeline Customer Acquistion Media Buying Market Research Student Acquisition Assessments Inbound Marketing Marketing Management Social Media Gen Z Mobile Marketing earned media Segmentation Marketing Connection Social Media Marketing Marcom Marketing Strategy Predictive Modeling Strategic Planning Adtech Lead Nurturing Marketing Planning CMO Differentiation Direct Response Multi Channel Marketing influencer marketing Competitive Intelligence Marketing Analytics College Recruitment Integrated Marketing Communications eCommerce Student Recruitment Student Retention Market Intelligence Customer Retention Web Forms retail Online Marketing Product Development Millennial Marketing Student Success Target Market PPC Ads Direct Mail Retailing SMS Text Adult Students Higher Education Marketing Communications Adult Student Recruitment DWS Associates Marketing SEM Content Markteing On Demand Marketing Business Development Outsourcing Sales Management B2C Marketing Database Marketing Student Nurturing Telemarketing Website Design Market Analysis Sales paid media Market Segmentation Internet Marketing Content Marketing Advertising Profits Omni Channel Marketing Martech Lifelong Learning Customer Service Direct Marketing Lead Management Campaign Planning Competitive Analysis Market Planning Video Marketing Creative Business Catalogs Strategic Market Planning Process Mapping Search Engine Marketing Student Satisfaction Email Social Media Marketing Technology Affiliate Marketing Customer Acquisition Mystery Shopper Audit Data Analytics Market Planning Process Retail Marketing Marketing Audit Targeting & Segmentation Post-traditional Students A/B Testing Market Opportunity Assessment Revenue Direct Response Marketing Product Adult Student Retention College Retention DR Radio Selling Key Metrics Enrollment Management Market Testing Nurturing Adwords New Program Development Event Marketing

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Adult Students: Thoughts on the Chronicle's Report

Are you seriously trying to recruit adults? And before you answer that question, write down on a piece of paper the services you offer adults that are based on their unique… https://www.dwsassociates.com/blog/2018/03/adult-students-thoughts-chronicles-report/

Early Results: Adult Student Recruitment Effectiveness Part II of II

(NOTE: The Adult Student Recruitment Effectiveness Self-Assessment is 19 statements in length, and takes less than 10 minutes to complete. And you can receive a free, no… https://www.dwsassociates.com/blog/2017/08/early-results-adult-student-recruitment-effectiveness-part-ii-ii/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/04/webinar-7-proven-techniques-increasing-adult-student-enrollments/

Adult Students: Are You Serious or Just Screwing Around?

Just so we’re all on the same page, let me start off with these two excerpts. Once a minority, today “non-traditional” students far outnumber the 18-to-22-year-olds… https://www.dwsassociates.com/blog/2017/04/adult-students-are-you-serious-or-just-screwing-around/