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Sales Pipeline Customer Retention Dave Freeman Marketing Tools Mystery Shopper Audit Data-Driven Marketing Content Markteing Student Enrollments Post-traditional Students Market Research New Program Development Higher Education Marketing Cataloging Offer Development Marketing Strategy paid media Affiliate Marketing Marketing Promotions Integrated Marketing Communications retail Customer Acquistion Profits Student Nurturing Millennial Marketing College Recruitment Creative PPC Ads Strategic Planning Broadcast Direct Response DWS Associates Marketing Higher Education Key Metrics Online Marketing Social Media Marketing Omni Channel Marketing eCommerce Direct Mail Personalization Retailing Marketing Media influencer marketing Advertising Student Acquisition Marketing Research Market Analysis Adult Student Retention Media Buying Product Development Consumer Catalogs Thank you page Adult Student Recruitment Campaign Planning Adtech Selling Student Recruiting Campaign Adwords Competitive Intelligence Marketing Planning Marketing Channels Target Market Customer Acquisition Business Catalogs Digital Marketing Segmentation Marketing Communications Podcast Marketing Collateral Market Intelligence Search Engine Marketing Business Development Personas Generation Z SEM Lead Management Student Satisfaction B2C Marketing Student Recruitment CRM Lifelong Learning Market Planning College Retention Marketing Audit Social Media B2B Marketing A/B Testing Webinar Strategic Market Planning Differentiation Website Design Setting Goals Inbound Marketing SMS Text Email Marketing Demand Generation Predictive Modeling Data Analytics Call Center Retail Marketing Student Retention Market Opportunity Assessment Web Forms Competitive Analysis Market Segmentation Enrollment Management On Demand Marketing Adult Students Outsourcing Database Marketing Process Mapping Customer Service Nurturing Lead Nurturing Social Media Blog Targeting & Segmentation Internet Marketing Marketing Analytics Email Direct Response Email DR Radio Marketing Assessment Sales Management Multi Channel Marketing Gen Z Marketing Management Mobile Marketing Revenue Student Success Catalog Marketing earned media Content Marketing Sales Direct Response Target Marketing Merchandising Marketing Video Marketing Marketing Automation Market Planning Process Assessments Direct Response Marketing Product Lead Generation CMO Marcom Marketing Connection Event Marketing Telemarketing Martech Marketing Technology Direct Marketing Market Testing eCommerce Product Development

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Adult Students: Thoughts on the Chronicle's Report

Are you seriously trying to recruit adults? And before you answer that question, write down on a piece of paper the services you offer adults that are based on their unique… https://www.dwsassociates.com/blog/2018/03/adult-students-thoughts-chronicles-report/

Early Results: Adult Student Recruitment Effectiveness Part II of II

(NOTE: The Adult Student Recruitment Effectiveness Self-Assessment is 19 statements in length, and takes less than 10 minutes to complete. And you can receive a free, no… https://www.dwsassociates.com/blog/2017/08/early-results-adult-student-recruitment-effectiveness-part-ii-ii/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/04/webinar-7-proven-techniques-increasing-adult-student-enrollments/

Adult Students: Are You Serious or Just Screwing Around?

Just so we’re all on the same page, let me start off with these two excerpts. Once a minority, today “non-traditional” students far outnumber the 18-to-22-year-olds… https://www.dwsassociates.com/blog/2017/04/adult-students-are-you-serious-or-just-screwing-around/