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Campaign Planning Data-Driven Marketing Internet Marketing Content Markteing Cataloging Direct Response Marketing Product Student Recruiting Campaign Demand Generation Adwords CMO Differentiation Lead Generation Product Development Thank you page Business Development Webinar retail Database Marketing Video Marketing Inbound Marketing Marketing Planning Key Metrics Market Research Student Enrollments Customer Acquistion Millennial Marketing Marcom Marketing Connection Student Recruitment Higher Education Adult Student Recruitment Marketing Research Retail Marketing Segmentation Customer Acquisition Predictive Modeling Generation Z B2C Marketing DWS Associates Marketing Customer Service Marketing Strategy Social Media Social Media Student Nurturing B2B Marketing Direct Marketing earned media New Program Development Data Analytics Integrated Marketing Communications Marketing Tools Marketing Advertising Lead Nurturing Lifelong Learning Direct Mail Marketing Automation Event Marketing Market Intelligence Digital Marketing Student Success Marketing Audit SMS Text Content Marketing College Retention Blog Student Acquisition Email Direct Response Competitive Analysis Adtech Assessments Marketing Assessment Sales Pipeline Setting Goals Merchandising Marketing Channels Higher Education Marketing Mystery Shopper Audit DR Radio PPC Ads Call Center Web Forms Marketing Collateral Targeting & Segmentation Market Analysis Search Engine Marketing Market Testing Dave Freeman Student Satisfaction Outsourcing Gen Z Post-traditional Students Market Planning Process Mapping A/B Testing Personalization CRM Personas Profits Broadcast Direct Response Market Segmentation Social Media Marketing paid media eCommerce Target Market Marketing Promotions Telemarketing Business Catalogs Website Design Multi Channel Marketing Adult Students Email Marketing Affiliate Marketing Online Marketing Competitive Intelligence Student Retention Marketing Analytics Sales Market Opportunity Assessment Catalog Marketing Marketing Management influencer marketing Nurturing Martech Omni Channel Marketing Strategic Market Planning Strategic Planning Market Planning Process Selling SEM Revenue Consumer Catalogs Target Marketing On Demand Marketing Enrollment Management eCommerce Product Development Mobile Marketing Creative Marketing Media Media Buying Marketing Technology Marketing Communications Lead Management College Recruitment Direct Response Email Offer Development Sales Management Customer Retention Retailing Adult Student Retention Podcast

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Adult Students: Thoughts on the Chronicle's Report

Are you seriously trying to recruit adults? And before you answer that question, write down on a piece of paper the services you offer adults that are based on their unique… https://www.dwsassociates.com/blog/2018/03/adult-students-thoughts-chronicles-report/

Early Results: Adult Student Recruitment Effectiveness Part II of II

(NOTE: The Adult Student Recruitment Effectiveness Self-Assessment is 19 statements in length, and takes less than 10 minutes to complete. And you can receive a free, no… https://www.dwsassociates.com/blog/2017/08/early-results-adult-student-recruitment-effectiveness-part-ii-ii/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/04/webinar-7-proven-techniques-increasing-adult-student-enrollments/

Adult Students: Are You Serious or Just Screwing Around?

Just so we’re all on the same page, let me start off with these two excerpts. Once a minority, today “non-traditional” students far outnumber the 18-to-22-year-olds… https://www.dwsassociates.com/blog/2017/04/adult-students-are-you-serious-or-just-screwing-around/