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Key Metrics College Retention Offer Development Marketing Online Marketing Retailing Thank you page DR Radio Retail Marketing Target Market Content Markteing Market Planning Marketing Planning Internet Marketing Marketing Assessment paid media Database Marketing Web Forms College Recruitment Marketing Communications Strategic Market Planning Marketing Collateral Email Direct Response Marketing Product Predictive Modeling Blog Integrated Marketing Communications Digital Marketing Assessments Marketing Management Student Recruiting Campaign Social Media Marketing Inbound Marketing Nurturing Market Intelligence Mystery Shopper Audit Sales Management New Program Development Telemarketing earned media Marketing Channels Email Marketing Direct Marketing Customer Service Enrollment Management Segmentation Marketing Audit Higher Education Generation Z Gen Z SEM Lead Management Business Development Podcast Affiliate Marketing Marketing Promotions Personalization Lead Generation Millennial Marketing Product Development Dave Freeman Marcom Marketing Tools Customer Acquistion Mobile Marketing Setting Goals Differentiation Content Marketing Outsourcing influencer marketing Video Marketing B2C Marketing DWS Associates Marketing Catalog Marketing Merchandising eCommerce Data-Driven Marketing retail CRM Search Engine Marketing Webinar Market Opportunity Assessment On Demand Marketing Student Satisfaction Competitive Intelligence Profits Website Design Marketing Media Adult Students Process Mapping PPC Ads Student Retention Marketing Technology Lifelong Learning Data Analytics Martech Adwords Direct Response Event Marketing Sales Pipeline Student Success Multi Channel Marketing SMS Text Demand Generation Campaign Planning Targeting & Segmentation Target Marketing Marketing Connection CMO Adult Student Recruitment Customer Retention A/B Testing Broadcast Direct Response Customer Acquisition Market Analysis B2B Marketing Student Acquisition Direct Response Email Market Segmentation Adult Student Retention Competitive Analysis Selling Personas Cataloging Market Planning Process Social Media Omni Channel Marketing Marketing Analytics Creative Consumer Catalogs Marketing Strategy Business Catalogs Direct Mail eCommerce Product Development Post-traditional Students Higher Education Marketing Student Enrollments Media Buying Revenue Marketing Research Lead Nurturing Sales Social Media Student Nurturing Market Research Strategic Planning Marketing Automation Call Center Advertising Adtech Student Recruitment Market Testing

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Adult Students: Thoughts on the Chronicle's Report

Are you seriously trying to recruit adults? And before you answer that question, write down on a piece of paper the services you offer adults that are based on their unique… https://www.dwsassociates.com/blog/2018/03/adult-students-thoughts-chronicles-report/

Early Results: Adult Student Recruitment Effectiveness Part II of II

(NOTE: The Adult Student Recruitment Effectiveness Self-Assessment is 19 statements in length, and takes less than 10 minutes to complete. And you can receive a free, no… https://www.dwsassociates.com/blog/2017/08/early-results-adult-student-recruitment-effectiveness-part-ii-ii/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/04/webinar-7-proven-techniques-increasing-adult-student-enrollments/

Adult Students: Are You Serious or Just Screwing Around?

Just so we’re all on the same page, let me start off with these two excerpts. Once a minority, today “non-traditional” students far outnumber the 18-to-22-year-olds… https://www.dwsassociates.com/blog/2017/04/adult-students-are-you-serious-or-just-screwing-around/