Blog Search Tags - Customer

Category List

Tag Cloud

Direct Marketing Marketing Planning Strategic Planning Marketing Audit Integrated Marketing Communications Marketing Management retail Web Forms Adult Student Retention Content Marketing Market Planning Adtech Student Nurturing Market Research Marketing Promotions Competitive Analysis Broadcast Direct Response Retailing CRM Student Acquisition Customer Acquisition Mystery Shopper Audit B2B Marketing Demand Generation Marketing Connection Multi Channel Marketing Student Satisfaction Merchandising Catalog Marketing Direct Mail Customer Acquistion Marketing Analytics Direct Response Email Adult Student Recruitment eCommerce Product Development Segmentation Lifelong Learning eCommerce On Demand Marketing Differentiation Targeting & Segmentation Student Recruiting Campaign CMO Market Intelligence Product Development New Program Development Direct Response Marketing Product influencer marketing Setting Goals Higher Education Marcom Revenue Omni Channel Marketing SEM Data-Driven Marketing Consumer Catalogs Student Success Social Media Marketing Adult Students Inbound Marketing Website Design Gen Z Lead Nurturing Cataloging Dave Freeman Strategic Market Planning Retail Marketing Lead Management Market Analysis Selling Advertising Video Marketing Marketing Tools Marketing Research Offer Development Nurturing Marketing Media PPC Ads Social Media Adwords Martech Online Marketing Search Engine Marketing Market Planning Process Email Marketing Podcast Social Media Target Marketing Marketing Channels Database Marketing Market Opportunity Assessment Outsourcing Marketing Strategy Marketing Collateral Competitive Intelligence Webinar Profits Email Marketing Assessment Marketing Automation Process Mapping Generation Z DR Radio Direct Response Target Market Lead Generation Assessments Blog Marketing Communications Campaign Planning College Recruitment Affiliate Marketing College Retention Higher Education Marketing Customer Service Creative Sales Content Markteing paid media Business Catalogs Mobile Marketing Internet Marketing Personas Customer Retention Business Development Millennial Marketing Marketing Technology Key Metrics Market Segmentation Predictive Modeling Student Retention Sales Management Digital Marketing earned media Sales Pipeline Telemarketing Student Enrollments Market Testing Marketing Enrollment Management Student Recruitment SMS Text DWS Associates Marketing A/B Testing Thank you page Personalization Event Marketing Post-traditional Students Media Buying Call Center Data Analytics B2C Marketing

Blog Search

Whatever the Channel: Marketing Success Depends on 5 Factors

The five most important factors that you have to worry about when creating a direct marketing campaign are, in order of importance, target, offer, format, creative and timing.
The five most important factors that you have to worry about when creating a direct marketing campaign are, in order of importance, target, offer, format, creative and… https://www.dwsassociates.com/blog/2016/07/whatever-channel-marketing-success-depends-5-factors/

Why You Can't Afford to Pass on a Retention Audit

A retention audit is an evaluation of your processes for retaining customers (businesses) or students (colleges). You need to evaluate the processes if you ever hope to improve your retention rate – because a higher retention rate means higher customer/s…
A retention audit is an evaluation of your processes for retaining customers (businesses) or students (colleges). You need to evaluate the processes if you ever hope to improve… https://www.dwsassociates.com/blog/2016/07/why-you-cant-afford-pass-retention-audit/

How to Lower New Student Acquisition Costs

Lower new student acquisition costs means your college and program can hit profitability sooner rather than later. So here are a few proven ways to make it happen…
Lower new student acquisition costs means your college and program can hit profitability sooner rather than later. So here are a few proven ways to make it happen… Stop… https://www.dwsassociates.com/blog/2016/05/how-lower-new-student-acquisition-costs/

Tips for Recruiting Millennials to Your College

Instead of another article on how to leverage Snapchat or Pinterest or Periscope – this post is going to focus on your audience, Millennials. Here are a few important strategies you need to implement in order to see greater success recruiting millennials…
Instead of another article on how to leverage Snapchat or Pinterest or Periscope – this post is going to focus on your audience, Millennials. Here are a few important strategies… https://www.dwsassociates.com/blog/2016/05/tips-recruiting-millennials-your-college/

Do You Know What a "Lead" Is?

This is an important question, especially if you are in marketing and have the responsibility for generating leads for your sales organization. Based on recent research, it’s surprising how many marketers don’t have a clue what a “lead” is for their busi…
This is an important question, especially if you are in marketing and have the responsibility for generating leads for your sales organization. Based on recent research, it’s… https://www.dwsassociates.com/blog/2016/03/do-you-know-what-lead/

Do You Know How Many Sales Leads You Need? Find Out With...

How many sales leads do you need in your pipeline? In October we introduced the beta version of our mobile Sales Lead Flow Calculator to help you answer this question. In late November, we released the gold version at the Google Play Store. We’re happy to…
How many sales leads do you need in your pipeline? In October we introduced the beta version of our mobile Sales Lead Flow Calculator to help you answer this question. In late… https://www.dwsassociates.com/blog/2016/03/do-you-know-how-many-sales-leads-you-need-find-out/

How Many Leads Do You Need?

How many sales leads do you need in your pipeline? You can now answer that question using the Android version of our Lead Flow Calculator on any Android smartphone or tablet. You can calculate that number in meetings on the fly without having to take your…
How many sales leads do you need in your pipeline? You can now answer that question using the Android version of our Lead Flow Calculator on any Android smartphone or tablet. You… https://www.dwsassociates.com/blog/2016/03/how-many-leads-do-you-need/