Blog Search Tags - Strategic_Market

Category List

Tag Cloud

New Program Development Revenue Inbound Marketing Direct Mail Lead Nurturing Customer Retention Marketing Channels Lifelong Learning Marketing Planning Adult Student Retention Market Research Outsourcing Affiliate Marketing Enrollment Management Competitive Intelligence Marketing Audit Video Marketing Marketing Collateral DWS Associates Marketing Market Planning Process Millennial Marketing Podcast Retail Marketing Mystery Shopper Audit Post-traditional Students Webinar Student Acquisition Thank you page Adult Student Recruitment Event Marketing Nurturing Internet Marketing Strategic Planning Market Intelligence Differentiation Multi Channel Marketing Email Marketing Profits Marketing Automation eCommerce Product Development SEM Direct Marketing Consumer Catalogs Integrated Marketing Communications Marketing Research Competitive Analysis Student Recruiting Campaign Higher Education Generation Z Online Marketing College Recruitment Target Market influencer marketing Data Analytics Strategic Market Planning On Demand Marketing Social Media Lead Management Mobile Marketing Setting Goals Sales Pipeline Sales Adtech Web Forms Target Marketing Catalog Marketing Marketing Broadcast Direct Response Predictive Modeling earned media DR Radio PPC Ads Student Success SMS Text Student Retention College Retention Marketing Promotions Market Planning Direct Response Data-Driven Marketing Direct Response Marketing Product Marketing Technology Marketing Communications Blog Marcom Customer Acquistion Database Marketing B2C Marketing B2B Marketing Website Design Targeting & Segmentation Market Opportunity Assessment Market Analysis Business Development Marketing Assessment Dave Freeman Lead Generation Business Catalogs Omni Channel Marketing Marketing Strategy Marketing Media Merchandising Customer Acquisition Student Enrollments A/B Testing eCommerce Market Testing Product Development Personas Marketing Analytics CRM Student Nurturing Advertising Marketing Connection Direct Response Email Assessments Media Buying Gen Z Segmentation Retailing Selling Market Segmentation Telemarketing Social Media Marketing CMO Adwords Cataloging Call Center Sales Management Higher Education Marketing Offer Development Content Markteing Campaign Planning Content Marketing Email Martech Social Media Student Satisfaction Creative Adult Students Demand Generation Key Metrics Search Engine Marketing Marketing Management Customer Service Digital Marketing Student Recruitment Process Mapping paid media Personalization retail Marketing Tools

Blog Search

You Can't Make It Up In Volume

The three killers of any direct marketing / eCommerce business....returns, shipping costs, discounting. Taken to extremes any of these or any combination of them can close your doors. Amazon is dealing with all three and has chosen to raise membership f…
Amazon losing billions from their retail business and they raise Prime Membership fees. In the news, Amazon is losing billions from its retail business and rivals should be… https://www.dwsassociates.com/blog/2018/you-cant-make-it-volume/

The Marketing Planning Process...Doing It Right!

All businesses need one, but many of businesses don't have one...a marketing plan. The marketing plan is your road map from Point A to Point B. It takes you from where you are to where you want to go. The marketing planing process is well defined and s…
The Strategic Marketing Planning Process All businesses need one, but many businesses don't have one...a marketing plan. The marketing plan is your road map from Point A to… https://www.dwsassociates.com/blog/2018/marketing-planning-process/

The Amazon Effect...Are You Ready?

The Amazon Effect - Goes Far Beyond Retail...Are you and your business ready?
Unless you've been living under a rock, you are well aware of the impact that Amazon has had on the retail industry. But, the "Amazon Effect" goes far beyond the retail… https://www.dwsassociates.com/blog/2017/amazon-effectare-you-ready/

Market Planning Process

A marketing plan is a map that guides an organization from Point A (its current state) to Point B (its desired state). That guidance comes from the marketing planning process, which answers four questions: where are you now; who do you want to be; what’s …
A marketing plan is a map that guides an organization from Point A (its current state) to Point B (its desired state). That guidance comes from the marketing planning process,… https://www.dwsassociates.com/blog/2016/05/market-planning-process/