Blog Search Page

Category List

Tag Cloud

Selling Consumer Catalogs Competitive Analysis Customer Acquisition Student Recruitment CRM Web Forms Demand Generation Student Acquisition Email Marketing Omni Channel Marketing Key Metrics Higher Education Strategic Planning influencer marketing Campaign Planning Direct Mail Student Nurturing Marketing Media Creative Business Development Multi Channel Marketing Direct Response Social Media Marketing Communications Market Analysis Social Media Profits Event Marketing B2B Marketing Marketing Channels Strategic Market Planning Social Media Marketing Revenue Online Marketing Retailing Email Lead Generation Lead Nurturing Predictive Modeling Offer Development PPC Ads Media Buying Adult Student Retention Data Analytics Blog Adtech Database Marketing Direct Marketing On Demand Marketing Internet Marketing Gen Z New Program Development Customer Retention Podcast Customer Acquistion Direct Response Marketing Product Lead Management Personalization Target Marketing Thank you page Retail Marketing earned media Marketing Strategy Marketing Management Video Marketing Direct Response Email Dave Freeman Cataloging Market Opportunity Assessment Product Development Mystery Shopper Audit DR Radio eCommerce Product Development Marketing retail Adwords Student Enrollments Target Market Market Research eCommerce Personas Webinar Market Segmentation Search Engine Marketing Higher Education Marketing Post-traditional Students SEM Setting Goals Outsourcing Marketing Analytics Martech Segmentation Targeting & Segmentation Affiliate Marketing Call Center Student Satisfaction Catalog Marketing Adult Student Recruitment College Recruitment Marketing Tools B2C Marketing Generation Z Merchandising SMS Text Market Planning Process paid media Marketing Automation Student Success Marketing Promotions Market Intelligence Content Markteing Sales Pipeline Broadcast Direct Response Differentiation Sales Management Marketing Technology Sales Telemarketing Marcom Market Testing Adult Students Mobile Marketing Student Retention Process Mapping Integrated Marketing Communications Website Design Inbound Marketing DWS Associates Marketing Lifelong Learning Millennial Marketing Marketing Planning Content Marketing Customer Service CMO Assessments Advertising Marketing Collateral Market Planning College Retention Enrollment Management Data-Driven Marketing Marketing Audit Marketing Research Digital Marketing Competitive Intelligence Marketing Connection Nurturing Marketing Assessment Business Catalogs A/B Testing Student Recruiting Campaign

Blog Search

Higher Ed Marketing Podcast 4: Thank you page

Saying 'Thank you' is proper manners - but with a Thank You Page, you have an opportunity to deliver some valuable information to your prospective adult student. And we strongly… https://www.dwsassociates.com/blog/2017/higher-ed-marketing-podcast-4-thank-you-page/

Higher Ed Marketing Podcast 3: Web Forms

Believe it or not – web forms can have a significant impact on your ability to generate adult students. And the greatest challenge is that many schools look at web forms as an… https://www.dwsassociates.com/blog/2017/higher-ed-marketing-podcast-3-web-forms/

The Secret to Successfully Providing Life-long Learning

Everyone is looking for effective and efficient ways to consistently deliver a unique, valuable student experience because it will help attract and retain adult… https://www.dwsassociates.com/blog/2017/secret-successfully-providing-life-long-learning/

Marketers Wake Up...Get Those Phone #s

Article about the increasing use of SMS text and its acceptance by the public receiving promotional messages this way.
Marketers wake up! Time to get those mobile phone numbers. There are lots of good applications for using SMS text. Off the top of my head, I can think of one immediately.… https://www.dwsassociates.com/blog/2017/marketers-wake-get-those-phone-s/

Direct Mail Tips for More Effective Student Recruitment

Research has shown that direct mail is very effective with millennials - but for many colleges, direct mail isn't all that effective. Here are some tips that can help you… https://www.dwsassociates.com/blog/2017/direct-mail-tips-more-effective-student-recruitment/

Target Audience Identification Services

Starting At: (Call for quote or complete the information request form in the contact us section for additional information and pricing.) Target Audience Identification and… https://www.dwsassociates.com/marketing-services/strategic-marketing-services/target-audience-identification-service/

Partner Marketing Program Audit Service

Starting At: (Call for quote or complete the information request form in the contact us section for additional information and pricing.) Partner Marketing Program Audit The… https://www.dwsassociates.com/marketing-services/strategic-marketing-services/partner-marketing-program-planning-service/partner-program-audit-service/