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Social Media Readiness Assessment
This self assessment will help you quickly determine your organization's readiness for launching and/or expanding your social media marketing efforts as part of your overall integrated marketing communications strategies and programs.
Instructions (Click to Open)
For each statement, select a value of from 1 to 5 for your "level of agreement" with the statement, and then select a value of from 1 to 5 for the "level of importance" of the statement in terms of relevancy to your business and your organizations' current business needs. There are a total of 38 statements to rank.
Check the "Overall Assessment Score" at the bottom of this survey for your organization's overall preparedness for launching and/or maintaining a social media program.
|Level of Agreement||Level of Imporance|
|Strongly Agree||5||Very Important||5|
|Strongly Disagree||1||Very Unimportant||1|