Blog Search Tags - Higher

Category List

Tag Cloud

DR Radio Blog Customer Acquistion Lifelong Learning influencer marketing Call Center Target Marketing Market Planning Market Opportunity Assessment Differentiation Video Marketing CMO Adwords Student Success Outsourcing Target Market Marketing Strategy Customer Acquisition Marketing Research Marketing Automation CRM Content Markteing Retailing Advertising Marketing Technology Internet Marketing Millennial Marketing Key Metrics Process Mapping Adtech Business Development Adult Students Adult Student Recruitment Dave Freeman Product Development Creative Martech eCommerce Product Development Mobile Marketing Sales Segmentation Inbound Marketing Marketing Channels Higher Education Marketing Communications Direct Response Direct Response Email Data-Driven Marketing On Demand Marketing Digital Marketing Personalization Market Planning Process Student Enrollments Direct Mail Marketing Assessment Student Acquisition Multi Channel Marketing Enrollment Management Demand Generation eCommerce Customer Service Profits Media Buying Marketing Audit PPC Ads A/B Testing Student Recruitment Competitive Intelligence Strategic Market Planning Webinar Telemarketing B2C Marketing Thank you page Higher Education Marketing Student Nurturing Affiliate Marketing Data Analytics Email Nurturing Marketing Tools Catalog Marketing Merchandising College Retention Podcast earned media College Recruitment B2B Marketing Competitive Analysis Marketing Media Campaign Planning Sales Pipeline Marketing Analytics Marketing Planning Web Forms SMS Text Marketing Connection Personas Lead Generation Social Media Marketing Consumer Catalogs Predictive Modeling Cataloging Retail Marketing Marketing Lead Nurturing Customer Retention Assessments Direct Marketing Social Media SEM DWS Associates Marketing Selling paid media Business Catalogs Generation Z Mystery Shopper Audit Strategic Planning Revenue Market Segmentation Post-traditional Students Market Testing Database Marketing Marketing Management Online Marketing Market Analysis Lead Management Offer Development Market Intelligence Adult Student Retention Social Media Marcom Targeting & Segmentation Search Engine Marketing Marketing Collateral Setting Goals Student Retention retail Gen Z Email Marketing Sales Management Event Marketing Student Satisfaction Student Recruiting Campaign Omni Channel Marketing New Program Development Website Design Broadcast Direct Response Marketing Promotions Content Marketing Direct Response Marketing Product Market Research Integrated Marketing Communications

Blog Search

Profile of the Average Online Student

Female (70%) 33 years old Working and earning a salary of $65,000 a year Studying business (34%) Attends part-time Seeking a bachelor’s or… https://www.dwsassociates.com/blog/2018/profile-average-online-student/

Welcome Back: Former Students, Graduates

I just finished reading an interesting article written by Michael B. Horn entitled “The Forgotten Student” and it got me thinking about the opportunities available… https://www.dwsassociates.com/blog/2018/after-retention-there-win-back/

Questions That You Need To Answer

NOTE: Please click on the image above to open in a new tab - it makes it easier to read the details. When we get called in to help a college that has been struggling… https://www.dwsassociates.com/blog/2018/questions-you-need-answer/

Why Colleges Are Failing to Achieve Adult Enrollment Goals

As the results to our latest survey started to come in, I was reminded of a quote attributed to Ben Franklin. “By failing to prepare, you are preparing to fail.”… https://www.dwsassociates.com/blog/2017/why-colleges-are-failing-achieve-adult-enrollment-goals/

Missing Unrealistic Goals

In one of my first meetings with university leadership, the Provost explained to me that he wanted to see a 15% increase in enrollments in the coming term. When I… https://www.dwsassociates.com/blog/2017/missing-unrealistic-goals/

Clear Communications, not Content Marketing, is Key to Achieving Adult Enrollment Goals

DOWNLOAD Be sure to download your free copy of our Content Marketing for Higher Education - the guide walks you through a process for developing highly effective content… https://www.dwsassociates.com/blog/2017/clear-communications-not-content-marketing-key-achieving-adult-enrollment-goals-higher-education/

How to Say the Right Thing so More Adults Enroll

A prospective adult student contacted you last week and requested information about one of your graduate programs. And that’s when everything went wrong. You emailed… https://www.dwsassociates.com/blog/2017/how-say-right-thing-so-more-adults-enroll/

Webinar: Competitive Intelligence 101

Competitive Intelligence 101: Webinar To download the white paper for Higher Education, click here To download the white paper for Business, click here. https://www.dwsassociates.com/blog/2017/competitive-intelligence-101/

The Secret to Successfully Providing Life-long Learning

Everyone is looking for effective and efficient ways to consistently deliver a unique, valuable student experience because it will help attract and retain adult… https://www.dwsassociates.com/blog/2017/secret-successfully-providing-life-long-learning/

Webinar: 7 Proven Techniques for Increasing Adult Student Enrollments

Pat McGraw, vice president at DWS Associates presents the seven proven techniques for increasing adult student enrollments. You can also download the white paper this webinar… https://www.dwsassociates.com/blog/2017/webinar-7-proven-techniques-increasing-adult-student-enrollments/