Blog Search Tags - Customer

Category List

Tag Cloud

Competitive Intelligence influencer marketing Telemarketing College Recruitment Catalog Marketing Podcast Setting Goals Marketing Promotions Adult Student Retention Market Opportunity Assessment Lead Generation Customer Acquisition Integrated Marketing Communications Campaign Planning Market Research Post-traditional Students eCommerce Student Recruitment Higher Education Search Engine Marketing Market Intelligence earned media Market Planning Process Adult Students Marketing Automation Marketing Planning Gen Z Inbound Marketing Differentiation Strategic Market Planning eCommerce Product Development Personalization Competitive Analysis Multi Channel Marketing Mystery Shopper Audit Advertising Webinar Customer Retention Demand Generation Sales Pipeline Student Enrollments Product Development Consumer Catalogs New Program Development Marketing Direct Response Email Media Buying Adult Student Recruitment SMS Text Revenue Lead Management Business Catalogs B2C Marketing Direct Response Assessments Marketing Strategy Target Market Adwords Lead Nurturing Marketing Tools Process Mapping Merchandising Targeting & Segmentation Mobile Marketing Outsourcing Predictive Modeling paid media Market Analysis Student Recruiting Campaign Student Retention Call Center Omni Channel Marketing Social Media Event Marketing Data-Driven Marketing Marketing Assessment Direct Response Marketing Product Enrollment Management Marketing Communications Data Analytics Market Testing Direct Mail Thank you page Market Segmentation Marketing Research Web Forms Digital Marketing retail Social Media Personas CMO Customer Service Student Nurturing Content Markteing Student Success Marketing Channels Sales Management College Retention Target Marketing B2B Marketing Marketing Analytics Student Satisfaction Retail Marketing Marketing Collateral Blog Millennial Marketing CRM PPC Ads Nurturing Generation Z Video Marketing Online Marketing Database Marketing Broadcast Direct Response Martech Higher Education Marketing Cataloging Marketing Connection Marketing Media Offer Development Social Media Marketing SEM On Demand Marketing Profits A/B Testing Customer Acquistion Affiliate Marketing Student Acquisition Website Design Marketing Management Selling Content Marketing Business Development Marketing Technology Strategic Planning Retailing Sales DWS Associates Marketing Email Marketing Creative DR Radio Key Metrics Lifelong Learning Marcom Market Planning Marketing Audit Email Internet Marketing Adtech Direct Marketing Segmentation Dave Freeman

Blog Search

Whatever the Channel: Marketing Success Depends on 5 Factors

The five most important factors that you have to worry about when creating a direct marketing campaign are, in order of importance, target, offer, format, creative and timing.
The five most important factors that you have to worry about when creating a direct marketing campaign are, in order of importance, target, offer, format, creative and… https://www.dwsassociates.com/blog/2016/07/whatever-channel-marketing-success-depends-5-factors/

Why You Can't Afford to Pass on a Retention Audit

A retention audit is an evaluation of your processes for retaining customers (businesses) or students (colleges). You need to evaluate the processes if you ever hope to improve your retention rate – because a higher retention rate means higher customer/s…
A retention audit is an evaluation of your processes for retaining customers (businesses) or students (colleges). You need to evaluate the processes if you ever hope to improve… https://www.dwsassociates.com/blog/2016/07/why-you-cant-afford-pass-retention-audit/

How to Lower New Student Acquisition Costs

Lower new student acquisition costs means your college and program can hit profitability sooner rather than later. So here are a few proven ways to make it happen…
Lower new student acquisition costs means your college and program can hit profitability sooner rather than later. So here are a few proven ways to make it happen… Stop… https://www.dwsassociates.com/blog/2016/05/how-lower-new-student-acquisition-costs/

Tips for Recruiting Millennials to Your College

Instead of another article on how to leverage Snapchat or Pinterest or Periscope – this post is going to focus on your audience, Millennials. Here are a few important strategies you need to implement in order to see greater success recruiting millennials…
Instead of another article on how to leverage Snapchat or Pinterest or Periscope – this post is going to focus on your audience, Millennials. Here are a few important strategies… https://www.dwsassociates.com/blog/2016/05/tips-recruiting-millennials-your-college/

Do You Know What a "Lead" Is?

This is an important question, especially if you are in marketing and have the responsibility for generating leads for your sales organization. Based on recent research, it’s surprising how many marketers don’t have a clue what a “lead” is for their busi…
This is an important question, especially if you are in marketing and have the responsibility for generating leads for your sales organization. Based on recent research, it’s… https://www.dwsassociates.com/blog/2016/03/do-you-know-what-lead/

Do You Know How Many Sales Leads You Need? Find Out With...

How many sales leads do you need in your pipeline? In October we introduced the beta version of our mobile Sales Lead Flow Calculator to help you answer this question. In late November, we released the gold version at the Google Play Store. We’re happy to…
How many sales leads do you need in your pipeline? In October we introduced the beta version of our mobile Sales Lead Flow Calculator to help you answer this question. In late… https://www.dwsassociates.com/blog/2016/03/do-you-know-how-many-sales-leads-you-need-find-out/

How Many Leads Do You Need?

How many sales leads do you need in your pipeline? You can now answer that question using the Android version of our Lead Flow Calculator on any Android smartphone or tablet. You can calculate that number in meetings on the fly without having to take your…
How many sales leads do you need in your pipeline? You can now answer that question using the Android version of our Lead Flow Calculator on any Android smartphone or tablet. You… https://www.dwsassociates.com/blog/2016/03/how-many-leads-do-you-need/