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Tag Cloud

Website Design Lead Management Social Media Marketing Marketing Assessment Strategic Planning Omni Channel Marketing Market Opportunity Assessment Adult Student Recruitment Market Segmentation Direct Response College Recruitment PPC Ads eCommerce Content Markteing Student Acquisition Dave Freeman Inbound Marketing Student Enrollments Higher Education Business Development Higher Education Marketing Direct Mail Market Planning Process Nurturing Marketing Communications Data-Driven Marketing Lead Generation eCommerce Product Development Strategic Market Planning Database Marketing Social Media DR Radio Integrated Marketing Communications Key Metrics Marketing Management Customer Acquistion Segmentation Lead Nurturing Cataloging influencer marketing Retail Marketing Internet Marketing Affiliate Marketing Direct Response Marketing Product DWS Associates Marketing Martech Marketing Collateral Customer Acquisition Consumer Catalogs Predictive Modeling Email Marketing Sales Marketing Demand Generation Content Marketing Product Development Target Market Competitive Intelligence Sales Management Student Recruitment Marcom Adult Student Retention Digital Marketing Thank you page Email Mystery Shopper Audit Marketing Channels On Demand Marketing Offer Development Generation Z Post-traditional Students Mobile Marketing Media Buying Merchandising Direct Response Email Marketing Promotions A/B Testing Market Research Video Marketing Sales Pipeline Market Planning Marketing Strategy Campaign Planning Web Forms Creative Process Mapping Podcast Personalization Marketing Technology Student Nurturing Marketing Tools Event Marketing Enrollment Management CRM Millennial Marketing Adtech Data Analytics Telemarketing Call Center Social Media SMS Text Marketing Audit Adult Students Lifelong Learning Direct Marketing Advertising Customer Retention Marketing Media Target Marketing College Retention Student Success Search Engine Marketing Student Recruiting Campaign Broadcast Direct Response Retailing Multi Channel Marketing Customer Service retail Marketing Automation Revenue Selling Online Marketing Business Catalogs Marketing Analytics Blog Personas Marketing Planning Adwords Webinar Outsourcing Profits Marketing Connection Targeting & Segmentation Student Retention Market Analysis Competitive Analysis New Program Development Student Satisfaction Marketing Research earned media Market Intelligence Gen Z CMO Setting Goals SEM Market Testing paid media Differentiation B2C Marketing B2B Marketing Catalog Marketing Assessments

Archive

Profile of the Average Online Student

Apr 16, 2018

Female (70%)
33 years old
Working and earning a salary of $65,000 a year
Studying business (34%)
Attends part-time
Seeking a bachelor’s or master’s degree (75%)
Lives within 100 miles of the physical campus (80%)
More likely to attend a nonprofit institution (65%)
Value the school’s reputation (75%)
Motivated by career advancement (46%)
Prefers online studies because they’re busy & need flexibility (68%)
Appreciate the ability to study anywhere, anytime (31%)

So, tell me...does this match up with your media, message, and offer strategies?

Source: http://www.thetechedvocate.org/average-online-college-student-look-like/

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