List Rental / Circulation Planning Tool
Circulation planning is a critical component of developing and executing any direct response advertising campaign, whether you are running a business-to-consumer or business-to-business campaign. This mailing list is the most critical element of any successful direct marketing campaign. This list circulation planning tool helps you to build a circulation plan with up to 25 different direct response list, whether they are mailing lists or email lists. Not only can you build your mailing plan, but you can analyze whether each of the list you are planning to use is the right list for the campaign you are creating. The finalized plan will show you the projected profit and loss from a campaign using the lists you have chosen.