RECEIVE A FREE ROAI & BREAKEVEN CALCULATOR ($19.99 VALUE)
Join Marketing Connection today and in addition to your FREE ROAI & Breakeven Calculator ($19.99 Vaue), enjoy FREE access to more than 150 sales and marketing apps, tools, checklists, white papers, and ebooks as well as special offers and valuable information and insights that will help you achieve your marketing goals.
enlightened™ is a customized marketing research program that provides you with 12-months of the data, analysis and insightful recommendations you need to effectively and efficiently achieve your adult student enrollment goals - and at $3,999 per month (annual payment), you get to enjoy incredible savings too.
Here's how it works...
We sit down and identify the questions you want answered, and we develop an annual research plan customized for your needs. This includes:
- Goals and objectives
- Project time line
- Key milestones
We also include regular project status updates, quarterly strategic planning meetings and unlimited telephone and email support.
The annual program maps out each project to be performed during the course of the agreement in an agreed upon sequential order. Once everything is agreed upon and the paperwork is signed, we get to work!
Projects commence at the start of the agreement term and are completed sequentially across the year. Some clients want to be involved in the construction of research methodologies; some want nothing to do with it. Some want us to provide many updates; some only want to see the final deliverable. We accommodate any partner preference, and that flexibility characterizes the entire relationship – our focus can change as quickly as your needs do.
Here’s a quick overview of the services you can choose from:
- Primary and secondary, quantitative to qualitative research;
- Surveys and in-depth interviews that gives you actionable insight into various audiences – prospective students, current students, alumni, faculty, staff and more – so you can improve recruitment and retention performance;
- Competitive intelligence that provides you with ways to gain an advantage in the market
- Market demand research that identifies the programs and services you need to offer in order to achieve your enrollment goals;
- Recruitment and retention process audits and optimizations that analyze your current processes, identify opportunities for improvement and provide you with practical recommendations for bringing those opportunities to life.
And these are just a few of the more popular services we can provide to you!
The above table presents some typical research projects and pricing that we have seen from other firms.
enlightenment™ is available for $3,999 per month (annual payment) or $4,999 per month (monthly payments). The annual payment option ($47,988) provides you with a $12,000 savings over the monthly payment option ($59,988). Prices subject to change without notice.
Fixed Fee or Project Based - we offer both because there are those that don't need the fixed fee annual program based on their research plans. To discuss your specific needs and how we can provide you with the solutions you require, call us at 651-315-7588 or submit the form at the upper right column.