Marketing Communications That Attracts Buyers

Marketing Communications is the execution phase of your marketing plan - the sum of all activities that communicate and interact with your customers and prospects. These activities include not just advertising, direct mail, e-mail, public relations, sales promotion and trade shows, but all contacts your sales, customer service and technical people have with your customers as well. To be effective all of these activities must be integrated, coordinated, and measurable.

DWS Associates designs and implements integrated, customer-centric, measurable marketing programs that are designed to attract, engage and retain profitable customers - and we have been doing it for more than 30 years!  We provide the following array of services that help your organization develop and execute integrated marketing programs:

• Marketing Communications assessments/audits
• Campaign planning and budgeting
• Media research, planning and acquisition
• Advertising testing, measurement and performance analysis
• Lead generation and management programs
• Customer retention and loyalty programs
• Campaign project management
• Trade show and event planning and management

Contact us today to find out more about our services.